Problem Statement
This research is the exploration of how leading organizations are transforming their supply chains through digital innovation and AI. Drawing on research conducted with more than 40 global companies, including Dell and Coca-Cola FEMSA, this project presents a practical framework to help organizations navigate the complexity of digital supply chain transformation (DSCT) and avoid common pitfalls. Companies will gain insights into the roadmap, key levers, and best practices that enable them to scale automation, integrate digital capabilities, and drive end-to-end operational excellence.
Research Question
What are the key strategic levers, capabilities and roadmaps required for companies to successfully execute an end-to-end digital supply chain automation roadmap?
Research Methodology
The research relies on a foundation of over 40 case studies, executive interviews, and quantitative analysis. The proposed framework is the foundation for developing and implementing a Digital Supply Chain Transformation strategy in any company.
Key Results
Dell’s AI-driven E2E orchestration has yielded significant, quantifiable results across its operations:
- Automation Volume: Automates over 5,000 actions quarterly, streamlining processes.
- Inventory Reduction: Slashes aged inventory by 50%, improving capital efficiency.
- Decision Velocity: Accelerates decision-making up to 2x faster.
- Forecasting Accuracy: Drives a 5-15% improvement in long-range forecasts.
- Supply Chain Stability: Achieves a 77% reduction in hard drive part shortages, enhancing reliability.
- Productivity Gains: Delivers more than 40% productivity improvement.
Companies such as Coca-Cola Femsa, Mondelez, and Dell have benefited from this research on applying key learnings to case studies about end-to-end automation and frictionless supply chains.
References
Sáenz, M. J., Borrella, I., & Revilla, E. Dell Techonolgies: Automation for the End-to-End Supply Chain (Not accessible)
Saenz M.J., Lennartz C.M. and Wallenburg C.M. I The Impetus for Digital Supply Chain Transformation: Development of Motivation to Change. Book chapter, Digital Transformation of Supply Chain, Khojasteh Y. (Ed), Springer, Forthcoming 2025.
Lennartz C.M., Saenz M.J., Wallenburg C.M., and Guida M. Key enablers of dynamic capabilities for digital transformation in supply chain management. Operations Management Research Journal, Forthcoming 2026.